AdWords Price Extensions Spotted on Desktop

Google officially launched price extensions for mobile text ads in July this year and now it appears that Google is testing the mobile-first extension on desktop search results. As of last week, that format has switched over to a swipeable card format in which price extensions appear in a horizontal strip as shown below.



The horizontal layout is what has been spotted on desktop by Conrad O’Connell of Serptests.com in ads for Airbnb, an early beta tester of price extensions on mobile.


Although, I have yet to seen any price extensions on desktop, but keep an eye out for them.

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