Google Is Launching Automated Call Extensions on February 6

Yesterday, we discussed that how Google began notifying advertisers that as of January 19, it may show location-specific phone numbers when location extensions display, even if a different number is used in call extensions. In the second update in a week, Google has begun alerting some advertisers that call extensions will start generating automatically as of February 6, 2017.

The notice, emailed to advertisers that use “landing pages prominently featuring a phone number,” started going out on Monday evening.  A copy of the full email is below.

In order to stop automated call extensions from showing after February 6. To opt out, check the “Do not use specific automated extensions for this account” option available at the bottom of the Automated extensions report from the Ad extensions tab in AdWords.